Who is Lu do Magalu?
Lu do Magalu became the most popular virtual influencer globally in 2022. She continues to hold the title for the most visible virtual human in the world, and her immense popularity is evident.
How popular is Lu do Magalu?
Lu do Magalu boasts an impressive social media following, with over 14.6 million followers on Facebook, 6 million on Instagram, more than 2.6 million YouTube subscribers, and over 1.3 million followers on both Twitter and TikTok. However, her fame and influence are primarily concentrated in Brazil, her home country.
How did Lu do Magalu start her journey?
Lu do Magalu made her debut over a decade ago when she represented Magazine Luiza, one of Brazil's largest retail companies, to promote iBlogTV on YouTube. Since then, she has been featured in product reviews, unboxing videos, and has shared software tips on behalf of this retail giant.
Her journey from a marketing figure to a virtual influencer highlights her enduring appeal and the significant role she plays in promoting the brand and engaging with audiences.
Interesting facts about Lu do Magalu
- In 2022, Lu do Magalu achieved the status of being the most followed virtual influencer globally, indicating her immense popularity and influence in the virtual world.
- Lu do Magalu has amassed a substantial social media following, including over 14.6 million followers on Facebook, 6 million on Instagram, more than 2.6 million YouTube subscribers, and over 1.3 million followers on both Twitter and TikTok. These numbers highlight her significant online presence.
- Despite her global recognition, Lu do Magalu's fame and reach are primarily limited to Brazil, her country of origin. This suggests that she has a strong and dedicated following within her home country.
- Lu do Magalu's journey began over a decade ago when she started representing Magazine Luiza, one of Brazil's largest retail companies. She played a crucial role in promoting the brand and its products through various forms of content, including product reviews, unboxing videos, and software tips.
- Lu do Magalu serves as a virtual brand ambassador for Magazine Luiza, demonstrating the company's commitment to utilizing virtual influencers to engage with consumers and market their products effectively.
