Joe Wicks

Who is Joe Wicks?

Joe Wicks is an English fitness influencer who is active on YouTube, Instagram, TikTok and other social platforms. His full name is Joseph Trevor Wicks, but he is mostly known as The Body Coach. He was born on 21st September 1985 in Epson, England. He is known for posting fitness-related content on his social media.

Early life and education of Joe Wicks

Joe grew up in England alongside his parents and two brothers, Nikki and George. His father worked as a roofer, and his mother was a social worker. His mum is of Italian ancestry. Joe attended Blenheim High School in Epson and, after graduation, signed to NESCOT technology college. His passion for fitness occurred around the time of his graduation and influenced his decision about further education. His next step was St Mary's University, where he studied sports science. After graduation, Joe found a job as a teaching assistant, and even though it wasn't a bad job, he felt like he needed something else. He got certified as a personal trainer and worked in this position for five years.

Joe Wicks on social media

To enlarge his career possibilities, he joined YouTube and Instagram in 2014 under the name The Body Coach. His fitness and nutrition advice became very popular in a short period of time, gaining millions of followers. Joe was one of a few lucky people who got famous overnight. He posted a video called HIIT Home Workout for beginners, which started his internet career. Even though it was his first YouTube video, it gained millions of views. It remains the most popular video on his channel, with over 8,5 million views.

Joe's channel is different from other fitness-related YouTube channels because he doesn't have one target audience. His workout videos are divided into those for active adults, children and for older people. He just wants to inspire people to be more active and, by that means, healthy, no matter their age. It doesn't matter if you're lifting weights every other day or if you've never held a dumbbell. Joe's content is an appropriate choice for everyone. This attitude is what keeps Joe one of the most famous fitness influencers for 8 years straight.

Joe Wicks during the Covid-19 pandemic

His attitude came in handy during the covid-19 pandemic. People were forced to stay at home to protect themselves and others, decreasing their physical activities to a minimum. Adults were able to work out at home, but children's online P.E. classes were usually pointless. Joe took his chance and created a series called P.E. with Joe, which was directed at children. He filmed videos which involved children's activities safe for the home environment. He offered exhausted parents the opportunity to relax for a bit and watch their children stay active during a lockdown. Since Joe did this mainly to help and not to make a profit, he donated profit from his videos to NHS. Because of the show's incredible popularity, Joe repeated the same process during England's second lockdown. This show was called Wake up with Joe, and it was just as popular as the previous one.

Joe's desire to help children didn't end at their physical activity. In 2020, Joe filmed a 24-hour workout challenge, during which he raised money. When the challenge ended, he donated the full profit to Children in Need. In 2021, he became a sponsor for The Amber Foundation, a charity focusing on homeless young people. He chose The Amber Foundation because of his mother, who worked as a social worker.

Joe Wicks' cookbooks

Besides his fitness-oriented social media presence, Joe is a passionate cook. He wanted to share his recipes and ideas, and since he didn't want to film cooking videos, he wrote his thoughts down. His first book, Lean in 15: The Shift Plan, was published in 2015. For its popularity, he continued by publishing two other cookbooks in the Lean in 15 series.  

Interesting facts about Joe Wicks

  • As of 2022, he is 37 years old.
  • His zodiac sign is Virgo.
  • His height is 5'8'' or 173 cm.
  • His weight is 73 kilograms or 160 lbs.
  • After graduating from NESCOT technology college, he studied sports science at St Mary's University.
  • He has over 2,8 million subscribers on YouTube and over 4,5 million followers on Instagram.
  • His first and most popular video is HIIT Home Workout for beginners, with over 8,5 million views.
  • During the Covid-19 pandemic, he posted a fitness show targeted at kids to keep them active during the lockdown.
  • He published many cookbooks, the most popular being the Lean in 15 series.