Eugenia Cooney

Who is Eugenia Cooney?

Eugenia Cooney is an American beauty vlogger and internet celebrity who is active on YouTube, Instagram, Twitch and other social platforms. She was born on 27th July 1994 in Boston, Massachusetts. She is known for posting makeup and fashion-related videos on her YouTube channel.

Early life and education of Eugenia Cooney

Eugenia was born Calleen Cooney, but her first name was changed to Eugenia after she was born. She wasn't great at communication which caused her to experience bullying from her classmates. It got so bad that she had to switch schools a few times until she switched to homeschooling. She transferred to Connections Academy, an online school, where she graduated in 2013. She signed a contract with a modelling agency and worked as a model for some time until she got overwhelmed by their restrictions and quit.

YouTube channel of Eugenia Cooney

She wanted to connect with people online, so she started streaming on YouNow in 2011. Since YouTube was getting way more popular, she created her YouTube channel the same year. Eugenia became an internet celebrity overnight because one of her videos blew up. It was called How To Ratchetly Twerk, and people were sharing it all over the internet.

The video went so viral because it showed thin and boney Eugenia trying to twerk. Other videos consisted of makeup tutorials and fashion hauls, each collecting around 7 million views. Many young girls started to see Eugenia as a role model because she was skinny and had great makeup skills. She is known for dressing in the emo style, containing long black hair, dark eyeshadow, black clothes and robust leather boots.

Controversy of Eugenia Cooney

Besides YouTube, Eugenia's photos started to appear on pro-ana websites, as she was constantly losing weight. Basically, young girls started to see her as a role model for their goal appearance and cherish her. People began to get worried for her and, more likely, for her young audience. Her audience consisted mainly of young girls, the most common age to get eating disorders. Eugenia declined every accusation about her being anorexic and constantly reassured her audience that she was healthy. In 2015 there was a petition that people organized in order to delete Eugenia's channel as a bad influence.

Eugenia Cooney and Shane Dawson

In 2019 Eugenia's fans started freaking out because she disappeared from social media, and some people thought that she had died. Eugenia took a break from YouTube to focus on her health and seek treatment. She returned to the platform in 2020, addressing her recovery process and sharing updates with her subscribers. Eugenia has expressed gratitude for the support she has received and continues to advocate for mental health awareness. She filmed a video stating that she was alright but needed to work on her issues with doctors.

After that, she attended a treatment that lasted a month. In the middle of 2019, Shane Dawson posted a new documentary with Eugenia Clooney as a star. It was called The Return Of Eugenia Clooney. In the said video, Dawson talked with Eugenia, who confirmed that she had been indeed suffering from an eating disorder. She shared pieces of her journey and said that she is constantly working on a recovery. Even though the video was meant to carry a positive message, viewers were concerned about Eugenia's future.

Is Eugenia Cooney anorexic?

After Dawson's video, Eugenia returned to YouTube and continued posting beauty-related videos. It was clear that her condition had improved, and her fans applauded her in comments, wishing her a healthy life. Unfortunately, soon after that, Eugenia's fans noticed that she was losing weight again and looked like she had relapsed. In 2021 viewers created another petition, asking YouTube to at least age-restrict Eugenia's videos because they are potentially dangerous for young audiences to watch.

As of 2022, Eugenia continues to post videos on her YouTube channel, but most of her fans are concerned about her. They often leave comments referring to her videos from 2019, urging her to go back to treatment. Her persona is often discussed on TikTok, where she is listed as a frightening example. Other influencers urge people to stop supporting her, as her videos continue being a danger to young girls scrolling through YouTube.  

Eugenia Cooney – Popular videos  

Despite her numerous controversies and physical health scares, people seem to can’t help it but watch her videos. At least it seems like it just from the look on her views per video. Luckily, one of her most popular videos is the one titled I’m Back, with over 8,9 million views. In the said video, Eugenia talked about her experience with anorexia treatment, which looked like it helped a little. Eugenia finally looked a little healthier and people hoped for her full recovery as she sounded happier overall.  

Besides this one exception, other Eugenia’s popular videos are difficult to watch at least. Her most popular video is My Mom Turns Me Preppy, with over 24 million views. In the said video, Eugenia’s mom gets to change her daughter’s wardrobe, hairstyle and makeup. The video had its light and dark side. On the light side, it is a cheerful video of a mom and her daughter, having some quality time together. On the darker side, Eugenia’s viewers were extremely mad at her mom. After all, this video made many people realise that Eugenia’s mom turns a blind eye on her daughter’s problems. Instead of pushing her to get the help she needs, Eugenia’s mom agreed to appear in one of her videos, completely unbothered by her daughter’s condition.  

How much does Eugenia Cooney earn? Net Worth 

As of 2023, her net worth is estimated to be over 800 thousand US dollars. Despite her numerous controversies, Eugenia managed to collect millions of subscribers on YouTube as well as other platforms. She often cooperates with clothing brands who offer her sponsorships and brand deals for promotion.  

Interesting facts about Eugenia Cooney

  • As of 2022, she is 28 years old.
  • Her zodiac sign is Leo.
  • Her height is 5'7'' or 173 cm.
  • Her weight is 39 kilograms or 85 lbs.
  • She has over 2,1 million subscribers on her YouTube channel.
  • Her most popular video is My Mom Turns Me Preppy, with over 24 million views.
  • She used to be bullied at school, which caused her to switch to homeschooling.
  • She suffers from an eating disorder, probably anorexia.
  • People are constantly trying to ban her account since it might be dangerous for young audiances to watch.
  • She appeared in Shane Dawson's documentary The Return of Eugenia Cooney in 2019.