Smitha Deepak

Who is Smitha Deepak?

Smitha Deepak is an Indian-American beauty YouTuber who is also active on Instagram, TikTok and other social platforms. She was born on 7th December 1978 in Bengaluru, India. She studied computer science and later attended Bangalore University, where she got her MBA degree. She met her husband, Ramakumar Deepak, in India. Together they moved to San Francisco, where Smitha worked in the corporate sector oriented on marketing.

Smitha Deepak changing careers

While her work in corporate offered her financial stability, it just didn’t feel like her. She loved makeup and always wanted to express herself more. One day she finally decided to give it a try and created her YouTube channel in 2009 as a 31-year-old woman and a mother of two children. She only had one eyeshadow palette and a few other products. Since she didn’t want to bet on success, she started out with very little equipment: her husband’s camera and her son’s laptop. Soon after, she started to attend internet editing classes to make her content more engaging.

Soon after, it became clear that entering the internet beauty world was the right choice for her. Smitha is now considered a pro at eye makeup. From brows through eyeshadow to the perfect winged eyeliner. She made several makeup tutorials on different kinds of eye makeup, and her results are always flawless. Everyone with hooded eyes knows that creating a perfect eyeliner on this particular eye shape is a nightmare, but Smitha makes it look so easy.

As her YouTube channel got more and more attention, Smitha realized that teaching others is something that brings her joy. So even with her full schedule, she makes the time and runs small makeup classes. Her fans describe her as a calm and focused person who stays away from drama and does what she does best. Her channel is mainly oriented toward makeup tutorials, but there are some makeup reviews as well. And since Smitha’s fans love her personality, they believe that she would not hesitate to turn an offer down if she didn’t like the product.

Smitha Deepak's Indian roots

Although Smitha moved to Amerika, she still loves India, where she came from, and goes there to visit every other month. She also loves to educate her viewers on makeup routines in India and how they differ from the American standard. She mentioned more than once that Indian everyday makeup is much more colourful and shimmery, accessories included. She filmed many tutorials on traditional Indian wedding makeup and even recreated some popular people’s looks. Her most famous recreation was on Deepika Padukone’s makeup from the Met Gala in 2019.

In 2022 she managed to get another accomplishment. She was offered a collaboration with OFRA Cosmetics, and together they launched a set of products called All eyes on me. This set includes a highlighter and two shades of liquid lipstick.  

Interesting facts about Smitha Deepak

  • As of 2022, she is 43 years old.
  • Her zodiac sign is Sagittarius.
  • She has two children, a son and a daughter, born in 2006 and 2008.
  • Her YouTube channel has over 2,9 million subscribers.
  • She likes to create short videos on TikTok, where she has over 60 000 followers.